Keyword Rules FAQ

1. Why Did GamsGo Create Keyword Rules?

Our goal is to help buyers quickly find the products they want while enabling sellers to reach the right audience more effectively.

However, as the platform grew, we noticed some sellers were misusing keywords — adding random symbols, deliberate misspellings, or irrelevant tags. These actions clutter search results and hurt both buyer trust and overall user experience.

To maintain a fair, clean, and trustworthy marketplace, GamsGo has established clear keyword usage guidelines so that all sellers operate under the same standard.

2. What Is “Keyword Misuse”?

“Keyword misuse” refers to any attempt by sellers to gain extra exposure or manipulate search results through improper language or formatting. Such practices negatively impact search quality and are strictly prohibited.

1) Using Special Characters or Formats

Adding decorative symbols such as underscores, brackets, or exclamation marks to make titles “stand out” is not allowed.

Examples: NFLX_1M、3Month_Spotify、[ChatGPT]__Private、Disney+!!!

These symbols do not improve rankings; instead, they make listings look messy and untrustworthy.

2) Deliberate Misspellings or Character Substitutions

Replacing letters with numbers or intentionally misspelling words to “expand” search reach is also a violation.

Examples: sp0tifly、acc0untrun3scapemodde、defns

Buyers rarely search with such typos. These titles make products appear unprofessional and unreliable.

3) Using Irrelevant or Misleading Keywords

Adding unrelated popular tags just to appear in unrelated searches is strictly prohibited.

Example: Listing a 《Valorant》 product but tagging it with “League of Legends,” “CS2,” or “Fortnite.”

This misleads buyers and disrupts fair competition. GamsGo will take disciplinary action against such behavior.

4) Repeating or Stacking Keywords

Overusing the same word in a title or description doesn’t improve visibility and only hurts readability.

Examples: “cheap cheap cheap,” “Stable Stable Stable.”

✅ Rule: Each keyword or its variation may be used no more than twice — once in the title and once in the description.

3. How to Write Compliant Keywords

A proper listing should:

✅ Use correct and clear spelling

✅ Include only relevant and accurate keywords

✅ Keep titles simple, without decorative symbols

✅ Have natural and readable descriptions that provide useful information

In short: a good product description should feel natural, honest, and helpful — not like a block of “search text” stuffed with keywords.

4. Do Keyword Tricks Improve Ranking?

No, they don’t.

Keyword abuse does not improve ranking and can even lead to your listing being removed or your account restricted.

GamsGo’s search algorithm prioritizes content relevance and buyer experience, not keyword repetition or formatting tricks.

5. What Happens If I Don’t Follow the Rules?

To protect platform order and buyer experience, GamsGo may take the following actions against keyword misuse:

• Remove the violating product from search results
• Issue warnings or restrictions to the seller’s account
• Permanently ban repeat offenders

We encourage sellers to improve their listings proactively rather than wait for penalties. Please review and optimize your product descriptions regularly.

6. Summary

Using keywords correctly not only improves your product quality but also helps buyers find what they’re looking for — boosting both conversion rates and credibility.

Fair, accurate, and transparent keyword usage is a shared responsibility for every seller on GamsGo.

Updated on: 24/10/2025